How CRM can Work for Retail FX Brokers

June 2, 2017 / GuidesFor Team

Capterra gathers that the retail industry is the top user of CRM solutions because “retailers benefit from CRM data by tracking purchase behavior over time, suggesting related products for upselling opportunities, and logging loyalty points in customers’ accounts to apply toward discounts and free offers.” Though these features of CRM can also be found in other industries, specialized programs designed for specific industries make a great difference. Even in FX, retail brokers can gain benefits from a CRM designed to feed their needs, as delivered by fellow FX experts.

This article explains how CRM extends to the field of FX. Read and learn how one can deliver value and maintain a delightful customer relationship through CRM. – Gail Limpin 

Read the source article at Financial & Business News

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