December 1, 2018 / GuidesFor Team
In establishing customer relations, every help counts, which is why companies usually turn to familiar faces like celebrities to promote their brand. But not only is this method very expensive, it is also less effective than using influencers on social media. In fact, marketers who use influencers find that these marketing strategies outperform other strategies by 39%. With the unquestionable impact of influencers on the company’s brand relations with their customers, companies should consider using these people more. Read on to find out which influencer to reach out to to create a more powerful relationship with your customers. -Jahra R.
Posted In: Research