GuidesFor Team
Find out why businesses should be taking care of their customers
Looking After Customers

Why is Looking After Your Customers So Important?

Most sales and marketing professionals put a lot of time, effort and resources into the process of acquiring new customers. Paying customers, after all, are the lifeblood of any business … Continue reading Why is Looking After Your Customers So Important?

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Addressing social CRM
Social CRM

Making the Most of Social CRM: Tips and Best Practices

Consumer buying trends have changed quite a bit from the days when consumers depended on a salesperson to provide them with any possible information about a product or service. According … Continue reading Making the Most of Social CRM: Tips and Best Practices

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Understand the technicalities of CRM implementation
CRM Implementation 1

CRM Implementation Best Practices

Deciding to adopt a CRM system requires an in-depth analysis of what type of software would best fit your needs. This process starts with determining your business’ specific requirements, size, … Continue reading CRM Implementation Best Practices

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Learn about what CRM comprises of
What is CRM?

What is CRM?

So What is CRM Anyway?   Customer Relationship Management (CRM) is a term that describes the various strategies and approaches used to manage how an organization interacts with both current … Continue reading What is CRM?

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Find out if a CRM software is right for your business
Does My Business Need a CRM1

Does My Business Need a CRM Software?

Even if you’re relatively new in the entrepreneurial scene, chances are good that you’ve already heard of these great business tools that can help you with your Customer Relationship Management … Continue reading Does My Business Need a CRM Software?

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Learn about the potential worth of CRM
3 Cases Prove Worth of CRM1

3 Case Studies That Prove the Worth of CRM

Even with the failure rates of CRM initiatives, some as high as a 63% failure rate according to Merkle Group Inc., CRM solutions are still considered to be the most … Continue reading 3 Case Studies That Prove the Worth of CRM

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Find out why your CRM strategies are failing
Reasons Why Your CRM Strategies Fail1

5 Reasons Why CRM Strategies Fail

Customers are the lifeblood of any business venture. It is no surprise that an enterprise will thrive as long as there is a steady stream of demand for its products … Continue reading 5 Reasons Why CRM Strategies Fail

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Don't expect your CRM solution to accomplish everything
Things CRM Can't Do

3 Things CRM Can’t Do For You

Most businesses adopt a CRM program with the goal to improve the company’s relationship with its clients as well as to help drive sales growth and retention. Having loyal customers … Continue reading 3 Things CRM Can’t Do For You

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Common CRM Mistakes to Look Out For

6 Mistakes to Avoid When Purchasing a CRM Solution

According to Gartner, the CRM solutions market has reached $23.9 billion in growth in recent years. Though it would seem that the industry is reaching maturity, companies are still making … Continue reading 6 Mistakes to Avoid When Purchasing a CRM Solution

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Addressing the Customer Experience Concept
Customer Experience

How to Create the Best Possible Experience for Your Customers

If you want your business to succeed, delivering the best customer experience matters. According to a HBR article, customer experience is no longer dependent on just providing excellent customer service … Continue reading How to Create the Best Possible Experience for Your Customers

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Find out why CRM is important for your small business.
Small Business CRM

Why Your Small Business Needs a CRM Solution

Pretty much every business around practices some form of CRM, even if they’re doing so just on paper. However, the more successful ones have implemented a CRM software solution to … Continue reading Why Your Small Business Needs a CRM Solution

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Hanna Sanchez
Learn all the noteworthy benefits of investing in a CRM system.

15 Benefits of Using CRM

Customer relationship management (CRM) systems feature a range of modules and functionalities that help a company better understand their customers.   With the right CRM tools, a company can increase … Continue reading 15 Benefits of Using CRM

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Here are the major worries your salespeople have about CRM (Hint: These reasons may sound eerily familiar to you!)

Where is the Love? 3 Reasons Why CRM Systems Lack Buy-in From Salespeople

CRM solutions are meant to help salespeople keep track of leads, consolidate customer profiles, link marketing efforts, unite sales activities, and automate tasks. If CRM systems can deliver all of … Continue reading Where is the Love? 3 Reasons Why CRM Systems Lack Buy-in From Salespeople

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Hanna Sanchez
Find out the five key advantages that businesses gain with cloud-based CRM.

Cloud-Based CRM: 5 Benefits and How to Find the Best Tool for Your Business

Cloud Customer Relationship Management (CRM) refers to a cloud-based technology that stores, processes, analyzes customer information in the cloud, and makes this data available to users via the Internet. This … Continue reading Cloud-Based CRM: 5 Benefits and How to Find the Best Tool for Your Business

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Top industry movers share their nuggets of wisdom on why we should all strive to delight our customers—and how.

12 Powerful Quotes That Delight You and Your Customers

Here at GuidesForCRM, nothing makes us happier than to bring B2B buyers and CRM solutions together. It’s a win-win match that, at the end of it all, just puts your … Continue reading 12 Powerful Quotes That Delight You and Your Customers

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Here are some of the many CRM options worth checking out.

10 CRM Tools for Businesses

Heading out to look for a CRM solution for your business? In this post, we’ll give you a short list of CRM options to evaluate. But first—an intro. What is … Continue reading 10 CRM Tools for Businesses

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This tool is going to to help you weigh CRM contenders and get expert advice on how to choose a solution for your business.

Meet the Strongest CRM Players: Expert Insights from the CRM Market Evaluation Guide

Companies that focus on  ensuring a positive customer experience know that trust and loyalty gained as a result are gems worth keeping. These companies invest heavily in CRM tools that allow … Continue reading Meet the Strongest CRM Players: Expert Insights from the CRM Market Evaluation Guide

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The things that annoy you and your customers the most may be signs that you need a shift in strategy.

5 Serious Signs Your Client Service Strategy Needs CRM

Angry customers can keep you up at night. They rant about you on social media and then take their business elsewhere…forever!  No one wants to give away good business just … Continue reading 5 Serious Signs Your Client Service Strategy Needs CRM

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How to find a CRM system that will put your brand in a better place to serve your customers.

10 Tips for Choosing a CRM System

Any business leader in touch with their bottom line will tell you customers are their greatest asset. This means that selecting the RIGHT Customer Relationship Management (CRM) tool for your … Continue reading 10 Tips for Choosing a CRM System

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Which type of CRM should you go for? Learn about the pros and cons of free, open source, and paid CRM systems.

Free vs. Paid CRM Solutions: Which Best Suits Your Business?

Strong customer relationships are just as important to the success of your company as winning their initial business. Competition has never been tougher, and you cannot afford to put your … Continue reading Free vs. Paid CRM Solutions: Which Best Suits Your Business?

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We've collected the most important stats and data to help you get a clear view of CRM's impact on businesses.

10 Must-Know CRM Statistics and Trends

CRM or customer relationship management, according to Salesforce, a world leader in CRM software, is a system that allows businesses to manage customer relationships and all relevant data and information … Continue reading 10 Must-Know CRM Statistics and Trends

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In the event that we lose valued customers, where do we look to find out where things went wrong?

Win Back Customers, Revisit Their Journey with You

Allow us to humor you for a minute with this skit from our friends at Pegasystems: So yeah maybe that’s a little over-the-top. But if it’s funny, it’s only because … Continue reading Win Back Customers, Revisit Their Journey with You

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When it comes to looking for a CRM solution, what you should really put your money on is the solution that your entire business will be able to use.

8 Important Features to Look for in a CRM Solution

Any organization that provides customer service or a team of employees that face customers need a powerful CRM solution. With today’s dynamic and hyper-connected work environment, engaging with customers is critical … Continue reading 8 Important Features to Look for in a CRM Solution

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Businesses gain competitive advantage with the help of a CRM software. This post will guide you in your search for a CRM system.

The Ultimate Checklist For Finding the Best CRM Tool for Your Business

Gone are the days when Customer Relationship Management systems merely served as shelves for customer data. CRM tools enable businesses to generate leads, follow up on prospects, and manage customer … Continue reading The Ultimate Checklist For Finding the Best CRM Tool for Your Business

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