There are many types and variants of customer relationship management (CRM) software. For each company, customization of the CRM according to their business needs is necessary to reap all possible … Continue reading Issues With CRM Implementation

Most sales and marketing professionals put a lot of time, effort and resources into the process of acquiring new customers. Paying customers, after all, are the lifeblood of any business … Continue reading Why is Looking After Your Customers So Important?

Consumer buying trends have changed quite a bit from the days when consumers depended on a salesperson to provide them with any possible information about a product or service. According … Continue reading Making the Most of Social CRM: Tips and Best Practices

Deciding to adopt a CRM system requires an in-depth analysis of what type of software would best fit your needs. This process starts with determining your business’ specific requirements, size, … Continue reading CRM Implementation Best Practices

So What is CRM Anyway?   Customer Relationship Management (CRM) is a term that describes the various strategies and approaches used to manage how an organization interacts with both current … Continue reading What is CRM?