Even with the failure rates of CRM initiatives, some as high as a 63% failure rate according to Merkle Group Inc., CRM solutions are still considered to be the most … Continue reading 3 Case Studies That Prove the Worth of CRM

CRM or customer relationship management, according to Salesforce, a world leader in CRM software, is a system that allows businesses to manage customer relationships and all relevant data and information … Continue reading 10 Must-Know CRM Statistics and Trends