Tag: Research

The Holy Grail Called Customer Experience

July 15, 2019 / GuidesFor Team

Customer experience, according to Forbes, is a combination of different elements which all boil down to the way customers perceive brands.   With this in mind, it helps to manage customer … Continue reading The Holy Grail Called Customer Experience

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In-App Gestures and How These Shape Customer Experience

July 15, 2019 / GuidesFor Team

Brand managers, aware that people have become more mobile, now see the value in using apps to reach out to clients. However, one important factor to consider in app development … Continue reading In-App Gestures and How These Shape Customer Experience

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Why Focusing on Customer Needs Makes You Successful

July 15, 2019 / GuidesFor Team

Strategyn says the rate of business success is highly dependent on the ability of brands to create the products and services that address the needs of customers. The sad fact … Continue reading Why Focusing on Customer Needs Makes You Successful

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Marketing Ideas without the Social Media Equation

July 15, 2019 / GuidesFor Team

Jeff Bulas sayshat businesses have this notion that they need to be social in order to reach out to their customers well. To better reach out to them, they create … Continue reading Marketing Ideas without the Social Media Equation

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Customers: Friends or Enemies?

July 15, 2019 / GuidesFor Team

Do customers want their brands to be their friends? Here’s something to break your thought (and your heart): they don’t want to according to i-Scoop. Customers, whether potential or existing … Continue reading Customers: Friends or Enemies?

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Customer Retention Pitfalls You Should Stop Committing

July 15, 2019 / GuidesFor Team

Customer retention is a very important part of business. Its primary objective is to keep customers engaged and interested in its products and services, according to an article posted on … Continue reading Customer Retention Pitfalls You Should Stop Committing

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What to Expect with Chatbots Taking Over Banking

July 15, 2019 / GuidesFor Team

According to NBC News, chatbots are the rage of different platforms around. These artificial intelligence systems interact with users via text. These interactions range from straightforward answering to queries or … Continue reading What to Expect with Chatbots Taking Over Banking

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How to Excel in Customer Care Through Messaging Apps

July 15, 2019 / GuidesFor Team

There is nothing that can replace the human connection when it comes to customer service. Despite the presence of technologies, customers are still won over based on the importance of … Continue reading How to Excel in Customer Care Through Messaging Apps

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Encryption: A Must for Digital Security

December 14, 2018 / GuidesFor Team

 Forrester Consulting and commissioned by Hiscox  recently conducted a survey which shows that in a period of one year, 51 percent or more than half of the entertainment and media industry … Continue reading Encryption: A Must for Digital Security

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Start Your CRM Right with a Good Strategy

December 1, 2018 / GuidesFor Team

Having the right tools and the right people to implement your CRM is a very crucial component in taking your customer relationship program to the next level. As a technological … Continue reading Start Your CRM Right with a Good Strategy

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